• The Duravant Group company continues to invest in a market with a very high growth potential and in which it already has 27 references. For this reason, it will attend the event for the first time with its own stand together with its representative in the area.
• The manufacturer of flexible packaging solutions will also take advantage of its presence at the African fair to follow first hand the evolution of new consumer trends on the continent.
With more than 20 large urban centres and a forecast to reach 260 million inhabitants by 2030 (currently 198), Nigeria is the largest grocery retail market in Africa and one of the main centres of attraction for large international packaging companies on the continent. That is why the manufacturer of flexible packaging solutions, Mespack, will attend, for the first time with its own stand and with its representative in the area, the Food and Beverage West Africa fair. The event, which will take place at the Landmark Centre in Lagos, Nigeria, from 18 to 20 June, promises to be an excellent opportunity to showcase the latest innovations in the food and beverage industry and to establish better commercial connections with its main African players. An opportunity that Mespack will not miss.
Mespack customers will be able to meet the company directly at booth 1G01 at the Landmark Centre in Lagos, Nigeria (18-20 June), which will facilitate the meetings.
“Nigeria, and Central Africa in general, is a market we cannot neglect. We already have 27 references in the sauces, dairy, coffee and cereals segment and our customers’ references there are very good. We have good partners who are very satisfied with the result they get with our solutions, so they tend to repeat the purchase with us. But we want to continue growing on the continent, because together with Morocco, Senegal, Ghana, Algeria, Ivory Coast and South Africa, where we have more than 170 machines, Nigeria is one of the biggest markets in Africa and its potential (and competition) is on the rise, because not only the big companies are already setting up there; the local companies are also getting stronger. So we won’t miss it,” confirms Santi Alberich, Marketing Director at Mespack.
The Duravant Group company will thus take advantage of its attendance at the Food and Beverage West Africa fair to follow first hand the evolution of new consumer trends on the continent and consolidate its penetration in this market. “We especially want to strengthen relations with clients with whom we currently have projects under negotiation”, points out Alberich. “These clients”, emphasises the company’s Head of Marketing, “will be able to contact us directly at the stand we will share with our representative in the area (1G01), which will greatly facilitate the meetings”, he concludes.
About Mespack: Mespack is an international manufacturer of flexible packaging solutions which designs and manufactures high-efficiency and high-speed machinery for leading consumer goods companies throughout the world. Based in Barcelona, the company, set up in 1994, has a broad portfolio of equipment with cutting-edge technology and specializes in the forming, filling and sealing of 4 sided sealed sachets, stick packs, stand-up pouches and other flexible packaging solutions for the food and drink, pharmaceutical, chemical, confectionery, cosmetics and personal care industries. Mespack joined the Duravant Group in 2015 and currently has a workforce totalling 180 employees and 25 highly-specialized engineers and designers. With more than 1,500 machines in operation around the world, it provides excellent export management, with a sales network in more than 70 countries and regional centres facilitating rapid access to spare parts and services.
More information: www.mespack.com
About Food & Beverage West Africa: Food and Beverage West Africa (June 18th to 20th) is the premier exhibition dedicated to West Africa’s food and beverage industry. The exhibition will host at Landmark Centre in Lagos, Nigeria, over 120 food and beverage companies both internationally and locally and host over 4,000 attendees consisting of local importers, distributors, retailers, manufacturers, hospitality and other industries.
More information: fab-westafrica.com